WE DID IT!!
THANK YOU FOR ALL YOUR CALLS AND SUPPORT!
Just one day after dropping a 99 Essentials issue filled with pay-to-play entries and re-hashed copy from former staffers, LA Weekly decided to cancel The Essentials event.
Before that, about half the participating restaurants pulled out, delivering a clear message to the new owners. Thanks to all the restaurants who stood in solidarity with the #BoycottLAWeekly movement. This is only the beginning...
LA Weekly's premiere food event is slated to happen March 25.
Let's shut it down.
Since the LA Weekly was purchased by Semanal Media three months ago, the quality and content of food coverage has steeply declined. For weeks, not a single new article was published to the food vertical and the new ones that have appeared show a blatant disregard for the rich immigrant cultures and diverse histories that make our city one of the most exciting places in the world to be eating right now.
The new owners hope no one will notice the incompetence when they release the annual 99 Essential Restaurants issue -- using mainly text written by employees they fired.
But the savvy readers of the LA Weekly's award-winning food section already no longer trust the one-time counterculture institution, its reputation sullied by perpetual mismanagement and cringe-worthy ethical violations.
Restaurants participating in the "The Essentials" event deserve to know this too.
Calling event participants is the most important thing you can do to stop the new owners from profiting off our city's authentic culture. Let the restaurants know that their time and donations are being wasted and that readers are boycotting businesses that still support the new owners.
Without ads, the new LA Weekly owners can't produce a print publication. It's imperative that we let advertisers know what's happening.
Donate to the campaign
Every dollar donated to our Go Fund Me goes directly back into paying for website hosting, flyer printing, casket rental and more #BoycottLAWeekly promotional efforts.